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Justin’s Snack Pack Dips into the Snacking Scene Nationwide

Confection and Nut Butter Brand Offers Latest, Great Tasting

Product Innovation to Consumers Everywhere

Boulder, CO. (March 11, 2016)Justin’s, maker of naturally delicious, high-quality nut butters, nut butter snacks, and organic peanut butter cups, announced today that its latest product innovation, the Snack Pack, will debut on shelves nationwide starting next month. Available in three delicious nut butter and pretzel combinations, the Snack Pack provides convenient nutrition for kids and adults alike with 4-6g of protein for just 180-190 calories per pack.


“Crafting the perfect snack pairing is an art, and we knew we wanted to create the finest nut butter and pretzel masterpiece,” said Justin Gold, founder of Justin’s.  “We’re lucky to have such amazing consumers that provided the feedback we needed to produce the best possible Snack Pack experience. I’m thrilled to have the opportunity to share this one-of-a-kind duo with snack lovers everywhere!”

Made with delicious, quality ingredients, this all-in-one pack is a unique offering to the snack set. One side Justin’s nut butter and one side delicious, wheat pretzels, it contains no hydrogenated oils and nothing artificial. Available in three mouthwatering varieties – Chocolate Hazelnut Butter and Pretzels; Classic Almond Butter and Pretzels; Maple Almond Butter and Pretzels – the Snack Pack is perfect for tossing in your bag or simply enjoying at home, providing a great tasting and convenient, protein-packed snack for all.

An isolated launch of the Snack Packs in 2015 validated the concept and allowed Justin’s to enhance the product to improve the overall snacking experience. Justin’s Snack Packs will hit thousands of grocery store shelves nationwide beginning in Spring 2016. The Snack Pack was custom designed for retailer ease with stand-up, peggable merchandising, and will be available for an SRP of $1.99.

You can experience the Snack Pack for yourself and check out the brand’s new cookbook, Justin My Kitchen, at Natural Products Expo West, booth #4289, Anaheim Convention Center, Anaheim, CA on March 11-13. For more information or product photos please contact Samantha Lutz: samantha@justins.com (212) 219-0321.

About Justin’s

Justin’s makes naturally delicious, high-quality nut butters, nut butter snacks and organic peanut butter cups that deliver great taste, unique texture and convenient nutrition. Established in 2004 in the home kitchen of health enthusiast Justin Gold, Justin’s supports an on-the-go lifestyle and was the first nut butter brand to market nut butters in single-serve squeeze packs. Justin’s peanut butter cups are USDA-certified organic and are made with Rainforest Alliance Certified cocoa. The nut butters are finely crafted with Justin’s one-of-a-kind grinding process to create an exceptional texture and flavor experience. All seven varieties offer a fiber-rich source of protein perfect for snacking anytime of the day. Justin’s Snack Packs are perfect for dipping, scooping and devouring and are available in three delicious nut butter and pretzel combinations. For more information, please visit Justin’s at www.justins.com, www.facebook.com/JustinsNutButter and https://www.instagram.com/justins/.